The PURPOSE of an Email Newsletter (and why you need one)

If you were like me a while back I had email newsletter subscribers who opt-ed into my email list. At that time I had people signing up for a free giveaway. Mine happened to be an ebook yours may have been for a video series or something else of value.

No matter what brought them to my site, […]

May 19th, 2015|0 Comments

What is the Key to Building a Blog?

A few years ago, I had just finished my mentorship and training to become a ghostwriter and I thought that if I just blogged a little and put up a decent looking website I would have clients in no time.

 
I was more than wrong. Although a blog is a great resource it doesn’t secure clients. […]

May 13th, 2015|0 Comments

The 3 Elevator Pitches You Need to Have for Your Business RIGHT NOW

I can’t tell you how many times I have written, rehearsed and reworked an elevator pitch (also known as the 30 second pitch). The idea is to remember the pitch as is you’re going to the top floor in a skyscraper. I don’t know about you but if I had to pitch in a modern elevator I would be lucky to have 10 seconds before someone came in and interrupted or I go to the desired floor. People don’t have the attention spans they do now. It’s make it or break in 5 seconds flat.
[…]

May 6th, 2015|0 Comments

The 4 Lessons I Learned From Doing My Taxes

Have you ever felt really small in your business? Especially around tax season?

I just finished my year end audit of 2014. I know I’m a bit behind but I wanted to make sure I got every thing right and the things I figured out about myself AND my business shocked me.

 

Yes I saw my business […]

March 18th, 2015|0 Comments

Finding your Voice – How to Make Sure You Sound like You and not Someone else

Finding your voice for some of us is never an easy task. It’s taken me years of trial and error and with each new business I begin, it makes it that much harder.

I was recently chatting with Amanda, my friend and Co-Host of the Do Shit Podcast where we were talking about the voice or […]

March 11th, 2015|0 Comments

Help! I’ve Stopped Blogging! How do I Restart?

“Help! My Blog is dead!!”

How do you restart your blog after you’ve been MIA? Maybe you haven’t posted in a year, a month or a week, it doesn’t matter. When you stop creating content abruptly and your audience (no matter how small) expects it to be out like an episode of a TV show, you’ve […]

March 5th, 2015|1 Comment

What Type of Content Should You Make?

It’s time for a Death Match. A content death match.

How do you decide what type of content you should make for your marketing? Podcasting? Video? Blogging? Or something else?

 

 Alright so there is obviously pros and cons to each one. Here’s the list for those of you who want a cheat sheet.
Podcasting
Pros:

This form of content is […]

February 25th, 2015|0 Comments

What Should go into My Content?

Even though I get the question about “What should go into my content?” It’s not a question that is easily answered.

 

 Great content needs three things: Connection, Story, and Marketing.
Connection
This comes from knowing your audience and knowing what they want and need. For me my audience you all) want to know how to get their customers, […]

February 18th, 2015|0 Comments

Why You Should Always be Talking to Your Audience and Loving What You do: A Love Letter

Have you ever wished you knew what to write about? Vlog about? Or create a podcast about.
That struggle to try and find that one thing that’s going to become a sensation on your site. That one piece of content that is going to take you from a nobody to a SOMEBODY.

I would say I was […]

February 13th, 2015|0 Comments

Want to Create a System for Content Creation? Check these books out.

The hardest thing for most business owners is to decide what kinds of content to create and how to create that content.

Content creation is usually one of the first few things people ask me about when they find out what I do. Understanding the how and what are the hardest parts of creating content. Once […]

February 11th, 2015|0 Comments